Olo Sentiment helps brands scale their review management strategy and gain deep reputation insights. These insights enable brands to make better data-driven decisions that over time may help improve guest acquisition and retention.
These insights can be found across five impactful Dashboards and Reports in the Sentiment platform:
- Reviews Insights Dashboard
- Sentiment Analysis Dashboard
- Competition Dashboard
- Reputation Performance Report
- Review Management Report
Let’s review how to best use each of these Dashboards and Reports.
Reviews Insights Dashboard
The Reviews Insights Dashboard helps brands understand the overall volume and sentiment of reviews in a single, specific time period. It is great for getting a snapshot of brand health, as well as the best and worst performing Managers, Groups, and Locations.
A deep dive of the Reviews Insights Dashboard’s features and functionality can be found here.
Sentiment Analysis Dashboard
The Sentiment Analysis Dashboard enables brands to keep a pulse on how guests feel about their experiences, which is an important aspect of proactively maintaining an online reputation. It is great for quickly developing an understanding of the distribution of positive, neutral, and negative guest feedback over time.
A deep dive of the Sentiment Analysis Dashboard’s features and functionality can be found here.
Competition Dashboard
The Competition Dashboard helps brands contextualize their review management performance insights in comparison to each location’s local competitors. It is great for identifying location-specific opportunities for growth and remediation.
A deep dive of the Competition Dashboard’s features and functionality can be found here.
Reputation Performance Report
The Reputation Performance Report helps brands easily see their key metrics like Total Reviews, Native Score, and Reviews by Sentiment over two time periods. For example, brands can compare month-over-month performance or the last quarter against the same quarter the prior year. It is also great for deep diving into performance on a network by network basis, which makes it easy to spot areas of opportunity.
A deep dive of the Reputation Performance Report’s features and functionality can be found here.
Review Management Report
The Review Management Report helps brands drive accountability across stakeholders by empowering brands to set, analyze, and report on review response metrics by Team Member, Group, and Location. It is great for understanding how efficiently each of those cohorts are responding to guest feedback.
A deep dive of the Review Management Report’s features and functionality can be found here.
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